About Us:
The Marketing Research Association was formed in 1954 as an outgrowth of the Trade Problem Discussion Group of the American Marketing Association's (AMA) New York Chapter.
MRA has a fully operational Headquarters with a full time staff. The Association's activities are governed by a volunteer Board of Directors. MRA is a self-managed, not-for-profit organization providing programs and services for members to:
Enhance their professional development
Stay connected with the marketing research community
Gain insight into information about trends occurring in the industry
Network with fellow researchers
MRA currently has approximately 3,000 members internationally, representing all segments of the research profession.
Where we're located:
Marketing Research Association
110 National Drive
Glastonbury, CT 06033